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Privacy Policy

This policy explains how MILIA MATCHA collects and uses your personal data when you visit https://www.miliamatcha.com or place an order on the site.

1. Who is responsible for your data?

MILIA MATCHA, a simplified joint-stock company with a capital of 20,000 euros, headquartered at 18 rue des Bourdonnais, 78000 Versailles, registered with the Versailles Trade and Companies Register under number 981 330 905. For any questions: hello@miliamatcha.com.

2. What data do we collect?

  • Identity and contact information: last name, first name, email address, shipping and billing addresses, phone number.
  • Orders and Subscriptions: Purchased products, amounts, order history, delivery tracking, returns.
  • Payment: payment method used and transaction status. Your full banking information is processed by our payment service providers; we do not have access to it.
  • Interactions with us: messages sent to Customer Service, reviews you post, participation in the loyalty program.
  • Browsing: pages viewed, device and browser, IP address, cookies (see Section 7).

The information required to process an order is indicated as you enter it; without it, we cannot fulfill the order.

3. Why do we use your data?

  • Processing your orders, subscriptions, deliveries, returns, and customer service requests: fulfillment of the contract.
  • Securing payments and preventing fraud: our legitimate interest.
  • Issuing invoices, maintaining our accounting records, honoring the right of withdrawal, and complying with statutory warranties: these are our legal obligations.
  • Sending you our news and offers by email: your consent or, if you are already a customer, our legitimate interest in presenting you with similar products. You can unsubscribe at any time.
  • Collecting and publishing customer reviews, managing the loyalty program: our legitimate interest and your participation.
  • To measure website traffic and show you personalized ads: your consent, provided via the cookie banner.
  • Improving our website and products based on statistics: our legitimate interest.

Your phone number is used to track your order and delivery. It will not be used for telemarketing without your prior consent.

4. Who has access to your data?

Your data is processed by the team at MILIA MATCHA and by the service providers who help us run the store, to the extent necessary for them to perform their duties:

  • Store hosting and management: Shopify;
  • Payment: Shopify Payments, Mollie, PayPal, Klarna;
  • Order preparation and delivery: Bigblue and the carriers;
  • Subscriptions: Loop;
  • Emails: Klaviyo;
  • Customer Service: Gorgias;
  • customer reviews and loyalty program: Trustpilot, Reviews.io;
  • audience measurement and advertising, if you have given your consent.

We do not sell your data. It may be disclosed to the authorities when required by law.

5. Does your data leave the European Union?

Some of these service providers are based outside the European Union, particularly in the United States and Canada. These transfers are governed by an adequacy decision issued by the European Commission or by standard contractual clauses.

6. How long do we retain your data?

  • Customer account and order history: for the duration of our business relationship, and for 3 years after your last purchase or contact.
  • Invoices and accounting documents: 10 years.
  • Newsletter subscription without a purchase: 3 years after your last contact.
  • Correspondence with Customer Service: the time required to process your request, followed by 5 years for record-keeping purposes.
  • Cookies that require your consent: up to 13 months.

7. Cookies

The website uses cookies that are necessary for its operation (shopping cart, login, payment), which do not require your consent. Cookies used for audience measurement and advertising are only placed with your consent. You can accept, decline, or change your settings at any time via the website’s cookie banner.

8. What are your rights?

You have the right to access, correct, delete, restrict, object to, and transfer your data. You may withdraw your consent at any time, object to marketing communications without having to provide a reason, and specify what should happen to your data after your death.

To exercise these rights, please contact us at hello@miliamatcha.com or at Milia Matcha SAS, 18 rue des Bourdonnais, 78000 Versailles. We will respond within one month. If there is reasonable doubt regarding your identity, we may ask you to provide proof of identity.

You can also file a complaint with the CNIL: www.cnil.fr.

9. Safety

We take appropriate technical and organizational measures to protect your data: access is limited to those who need it, connections are encrypted, and service providers are bound by confidentiality agreements.

10. Minors

This website is intended for adults. We do not knowingly collect data from minors.

11. Changes to This Policy

This policy is subject to change. In the event of a significant change, we will notify you on our website or by email.

Version effective as of November 14, 2026.